Who we are

Our website address is: http://www.silverfellgrasmere.com

What personal data we collect and why we collect it​


Contact forms

We collect your name and email address through our contact form. We will use contact form submissions to communicate with you and to respond to your enquiry. We will retain this data for administrative purposes, but we do not use the information for marketing purposes.


If you choose to subscribe to our newsletter, we use MailChimp as our marketing automation platform. By subscribing to our newsletter, you acknowledge that the information you provide will be transferred to MailChimp in order for us to manage our email list and send out newsletters. All data processing in MailChimp is carried out in accordance with their Privacy Policy and Terms, which can be found here: https://mailchimp.com/legal/privacy/

You can request a copy of the data that we hold on you at any time by emailing your request to hello@silverfellgrasmere.com.

We will only ever use the data you provide to communicate with you about our business and will never pass on your data to any other third party.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


Our website may use Google Analytics in order to help us gather information about how the site is used, how many visitors we receive and where they may be located in the world. To do this, Google Analytics uses cookies and collects data such as visitors’ IP addresses. This data is only used to allow us to analyse the usage and performance of our website and is not shared with any other third party.

Further information about Google Analytics, your data and privacy can be found here: https://support.google.com/analytics/answer/6004245?hl=en/

Booking System and Payments

We use Free To Book as our booking and availability provider, their privacy policy is detailed below.

Freetobook is booking software used by accommodation providers to enable their customers to make online bookings and manage those bookings.

Who we share your data with

We only share your data with companies that we use to provide this website or additional services upon which we rely. We do not share data with third party advertising networks or other organisations that are not directly involved in providing our services.

We currently use services provided by:

FreeToBook (Accommodation availability and booking provider, see below)

MailChimp (Email marketing list management for newsletters, etc.)
Privacy Policy: https://mailchimp.com/legal/privacy/

Paypal (Payment processing)
Privacy Policy: https://www.paypal.com/uk/webapps/mpp/ua/privacy-prev/

Google (Google Analytics to analyse usage and performance of site)
Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=en/

How long we retain your data

Please see the FreeToBook privacy statement below.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Email list management for newsletter subscribers is provided by MailChimp.

Website analytics are provided by Google Analytics.

Payment processing is provided by Paypal.

​Contact information

If you have any concerns about your privacy, you can contact our data controller, Adrian Waterworth, by emailing him at: hello@silverfellgrasmere.com

Additional information


How we protect your data

Data held by ourselves or our service providers is maintained in secure commercial data centres with regular backups and security audits. Only users or personnel with a legitimate need to access such data are permitted to do so and user access is limited by measures such as secure passwords or two-factor authentication systems.

What data breach procedures we have in place

In the unlikely event of a data breach, system and access logs will allow the extent and nature of the breach to be determined and any further data loss to be blocked. Anyone affected by such a data breach will be kept fully informed as to the nature and extent of any data that may have been released.

What third parties we receive data from

We do not receive identifiable personal data from any third parties.

What automated decision making and/or profiling we do with user data

We do not carry out any user profiling.

​​Industry regulatory disclosure requirements



A cookie is a small amount of data that is placed in the browser of your computer or on your mobile device. These cookies are used only to help you make a smooth booking and contain information like the date searched and language of booking. There is a difference between session cookies and persistent cookies. Session cookies will only exist until you close your browser. Persistent cookies have a longer lifespan and are not automatically deleted once you close your browser. We use persistent cookies in Google Analytics to analyse visitor traffic and behaviour.

By using our website or proceeding with a booking you are consenting to the above use of cookies.

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